Why YOU Are Missing NEW Instagram Features

Why YOU Are Missing NEW Instagram Features // It can be frustration when the new Instagram features are not showing. You’re not the only one that noticed the missing Instagram features (Instagram Stories and Other New Feature) but I have got a few Instagram tips that might help you get them quicker.
How To Use Sendible – The Best Social Media Management Tool

How To Use Sendible – The Best Social Media Management Tool // What if you could manage your social media and your clients social media in bulk all in one place within one very easy to use tool. Sendible is a life saver and a time winning tool that can automate your social media and maximise your ROI.
How To Use Sendible – The Best Social Media Management Tool

How To Use Sendible – The Best Social Media Management Tool // What if you could manage your social media and your client’s social media in bulk all in one place within one very easy to use tool. Sendible is a lifesaver and a time winning tool that can automate your social media and maximize your ROI.
Star Wars Day Content Marketing Ideas

Star Wars is a HUGE deal in the Martinez house, so naturally, I am super pumped for May 4th aka Star Wars Day! Fresh off my Star Wars Celebration high, I wanted to share some Star Wars Day Content Marketing Ideas for you to use in your business or for your clients. I want to remind you that no matter how cool Star Wars is (because come one, it totally is) if it isn’t right for the brand, don’t “force” it. If you are working with a compliance-oriented brand, like a lawyer, or a construction worker that has a focused branding message, Star Wars ain’t right for them. Rule #1 of Social Media, stay on brand! You don’t want to be on the worst brand list. (#starwarsdayfail) But if it is on brand, let Star Wars Day be a chance for your brand’s inner geek’s flag to fly and have some fun with some of these fun ideas! Dress Up Time to break out your Jedi robes and start working on your lightsaber moves, because there is NOTHING more fun than dressing up in costume and getting your Star Wars on. Encourage the brands you are working with to do a company costume contest and document everything. Take a bazillion images, record video, or do a Facebook Live of the final costume contest and let views vote for the winners. This also includes dressing up brand mascots in Star Wars garb. Hootsuite and Charmin had some fun dressing their mascots up and so should you. Use Your Products This one definitely requires tapping into creative content development but I think it is totally worth it. Turn to your inner fanboy and start making characters, lightsabers, star destroyers and more using the products of your business. May the 4th be with you. #StarWarsDay #Windows #OneDrive pic.twitter.com/b0VaGbkfnQ — Windows (@Windows) May 4, 2014 Brands like Southwest, Oreo, and Starbucks do a great job (draw inspiration from them here.) Show Off Their Fanboy Real Star Wars geeks collect. I have boxes of Star Wars paraphernalia in my garage and around my house. My husband has told me more than once that he wants a museum-style collection (yea, welcome to my life). So, if someone has a HUGE collection or some cool unique swag or a selfie with Harrison Ford, Star Wars Day is the perfect time to show it off. Take pictures, do a Facebook Live, use stories to show off the pieces one item at a time, the possibilities are endless. Get The Kids Involved Basically, there is nothing cuter than kids dressed-up, unless they are dressed up in a Star Wars Costume (this is my son as an Ewok.) So, get the company’s kids involved! Do a brother/sister lightsaber battle, have them dress up as Darth Vader and go around the office “force choking” people, do some ‘kids say the darndest things’ and ask them to explain Star Wars. The ideas are endless, just make sure you have the camera rolling. I mean, we all remember this brilliant Super Bowl Commercial. Don’t Forget Pets Second, to kids, pets rule the world of cute. Do don’t forget to Spot and Snowball in on this action too. Use These Hashtags Star Wars Day is about both having fun with a really fun event/day but it also about connecting the brand to the Star Wars Day community. Make sure to use these hashtags when posting to Facebook, Twitter, and Instagram. #MayTheFourthBeWithYou #StarWarsDay #MayThe4th #MayTheFourth #StarWars #HappyStarWarsDay #GeorgeLucas #Jedi This is a great way to personally connect with the brand’s followers outside of normal day-to-day of their brands content. So, have fun and May the 4th be with you.
12 Spooktacular Instagram Ideas This Halloween

Halloween and pictures are just as common and necessary as eating too much candy after a night of trick-or-treating. With so many Instagram-worthy images being collected on your phone, why not think about what you could be posting to your brand’s Instagram accounts. It is easier than you think, just as much fun as dressing up, and a great way to get extra engagement (and followers) for your accounts.
6 Easy Halloween Social Media Ideas

Halloween is right around the corner and with over 69.1% of Americans planning to participate in Halloween festivities this year, it is important for your business to participate too. It isn’t too late for your business to come up with some fun social media graphics or even a special promo for your followers. Here are some Halloween ideas for you to make your social media platform Spooktacular!